From PCGRO… To GROWW and GROWW Action!

Thanks to all the work, thought, and/or money each one of us has invested in PCGRO, we are now at an inflection point. With so many people in our communities facing urgent challenges, from water contamination, to addiction, to healthcare access, we know there is a need to build more power for change and transformation in areas beyond Pierce County. Thus, say goodbye to Pierce County GrassRoots Organizing, and welcome GrassRoots Organizing Western WI (GROWW) and our affiliated organization: GrassRoots Organizing Western WI Action (GROWW Action).

Why is this change happening?

A group of Pierce County residents founded PCGRO in 2019. As many of you know, beginning in 2020 we were already working outside Pierce County, having seen opportunities for our work to have a greater impact. Our new name, GROWW, more accurately reflects our current organizing efforts and urges us onward to explore what is possible!

Why two organizations?

Some of our current work involves community projects. This includes Conversations That Connect, Expanding Broadband, and Roadside Revival. These projects, and similar community-focused efforts yet to be launched, will fall under GROWW.

GROWW Action will focus on work of a more political nature, including having the purpose of influencing an election or political process. This includes our current Bridge the Divide Final Five Voting project and other similar projects to be launched in the future.